- May 20, 2025
- Display Ads (Auction): Bid strategy "Maximize conversion value" (official version) became available
- May 15, 2025
- Search Ads (Shopping): Product showcase becomes free of charge
- May 15, 2025
- Display Ads: Emoji addition and file management specification changes
- May 14, 2025
- Display Ads (Auction): Reward format will be delivered to more ad places
- May 13, 2025
- Search Ads: Optimization of image asset delivery
- May 8, 2025
- Display Ads (Auction): Responsive (image and video) aspect ratio 3:2 will be available
- Apr 24, 2025
- Yahoo! JAPAN Ads Script releases new runtime and closes the previous version
- Apr 21, 2025
- Campaign Management Tool Updates (March 2025)
- Apr 18, 2025
- The unification of account contract parties (Procedures for succession of ad accounts)
- Apr 18, 2025
- Search Ads (Shopping): The unification of account contract parties (Procedures for succession of ad accounts)