- Oct 2, 2025
- Display Ads (Auction): Adding portfolio bidding
- Oct 2, 2025
- The unification of account contract parties (Procedures for succession of ad accounts)
- Oct 2, 2025
- Search Ads (Shopping): The unification of account contract parties (Procedures for succession of ad accounts)
- Oct 1, 2025
- Search Ads: Adding quick link assets to the evaluation metric “Ad strength"
- Oct 1, 2025
- Search Ads: Changes to display the duration of the performance data list view
- Sep 30, 2025
- Display Ads (Auction): Add an audience range feature to the audience list (advanced segments)
- Sep 26, 2025
- Search Ads (Shopping): Shipping costs by prefectures in product showcase
- Sep 25, 2025
- Campaign Management Tool Updates (August 2025)
- Sep 25, 2025
- [Important] Integration of ad platforms
- Sep 25, 2025
- Search Ads (Shopping): Remove restrictions of C-to-C sites (peer-to-peer transaction sites), and of used products and target products of the Pharmaceutical and Medical Device Act (PMDA)