Nov 11, 2025

Yahoo! JAPAN Ads: Details of integrated "Business ID"

Product
Yahoo! JAPAN Ads

Tool
  • Campaign Management Tool
  • Campaign Editor
  • Yahoo! JAPAN Ads API
Schedule
December 14, 2025
*This date is subject to change.

Summary
As previously announced in the “Integrated Business ID," we are currently integrating Yahoo! JAPAN Business ID and LINE Business ID.
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Refer to the following sections for details on the new scheduled implementations of Business ID integration.

Details
Yahoo! JAPAN Business ID is no longer required when applying for Yahoo! JAPAN Ads or inviting users to your account.
Previously, to use Yahoo! JAPAN Ads, Yahoo! JAPAN Business ID was required. After the implementation date, you will no longer need that ID.
You can apply for Yahoo! JAPAN Ads or invite users to your account using the integrated ID without a Yahoo! JAPAN Business ID.
If you only have a LINE Business ID, we encourage you to integrate your Business ID.
No need to get a Yahoo! JAPAN ID in advance.
You won’t need to get a Yahoo! JAPAN ID in advance when applying for Yahoo! JAPAN Ads or Yahoo! JAPAN Ads API.
Note that you must have an integrated Business ID to apply for Yahoo! JAPAN Ads.

Applications for Yahoo! JAPAN Ads and Yahoo! JAPAN Ads API
  • Yahoo! JAPAN Ads
    We will revise and reduce the required entry items for application. This will ensure a smooth process.
  • Yahoo! JAPAN Ads API
    You will be able to apply from the Campaign Management Tool.

Identity verification when applying
We will change the confirmation items and documents required when applying for Yahoo! JAPAN Ads, due to the integration of Business ID and end of health insurance cards issuance.
Prior to the preceding changes, we will change the required identity verification document on November 26, 2025. Learn more about “Identity verification document” (Scheduled to be updated on November 26, 2025)
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Sign in to the Payment Center
Previously, billing information (such as credit card information, adding and changing your receiving bank account) was managed through Yahoo! JAPAN Business Manager, but we are now offering a new "Payment Center" with a new management feature.
Refer to the following announcement.
Renewal of payment management and launch of Payment Center
An integrated Business ID is required for sign-in and to use the Payment Center. If you haven't integrated your Business ID, complete the process to use.

Account creation limits
Customers other than agencies will be able to create up to 400 MCC accounts and no maximum limit of ad accounts.

Integrated Business ID for various application forms
We will respond sequentially to sign-ins to various application forms using integrated Business ID.

Schedules
After this implementation, we plan to implement the following in around March 2026.
  • End of sign-in using one-time passcode
    We will end sign-in to Yahoo! JAPAN Ads using one-time passcodes. We recommend that customers using the one-time passcode for sign-in integrate your Business ID as soon as possible.
    Yahoo! JAPAN Business ID’s sign in using one-time passcode will become unavailable after the Business ID integration.
  • End of switching feature of Campaign Editor
    We will end the feature to add and switch between multiple Business IDs in the Campaign Editor.
    If you have added multiple Business IDs, change your settings so that you can manage the ad account with a single business ID.
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  • Download the following document for details. The document is available in Japanese. The English version will be ready soon.
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