• December 23, 2025: We completed this release.
• December 17, 2025: We announced this information.

Yahoo! JAPAN Ads Search Ads (Shopping) Shopping Search Ads (SSA)

December 22, 2025

We have expanded the number of ads in the carousel format (horizontal scroll) for SSA from the current 10 to 20.
You can expect increased traffic to your site because more ads can appear at the top of the commerce search module.
With this change, impressions and clicks may increase, which could result in faster budget spending. Check your performance and adjust your budget or bids as needed.

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