• Yahoo! JAPAN Ads Display Ads (Auction)

July 9, 2025
*This date is subject to change.

We will stop the data connection of the following audience lists used for audience list targeting. This is to improve targeting accuracy.

• Advanced segments

Preceding lists that had no performance results [impressions] in the last 100 days.

We will stop data connections of the lists that match the condition. Lists that stop data connection will appear with a triangle icon in the Campaign Management Tool.

After the start date, we will periodically stop data connections for lists that match the conditions.

You can’t use lists that stop data connection. When you need a list with the same contents, copy the list and create a new list. If the list is applied to an ad group, we recommend that you remove the linkage.

Learn more about the audience list targeting in the following help page.
Audience list targeting