Updates
December 20, 2024: The release schedule was postponed.
December 12, 2024: We announced this information.
Product
Yahoo! JAPAN Ads Display Ads
Schedule
We postpone the release date.
(Before) December 19, 2024
(After) Undecided
*We will announce the release date once it is determined.
Summary
For Display Ads, you will be able to see the "Conv. value" received within the app in the Campaign Management Tool and performance reports.
This helps to more accurately measure the conversion values received within the app, improving the effectiveness of the advertisement.
Notes
December 20, 2024: The release schedule was postponed.
December 12, 2024: We announced this information.
Product
Yahoo! JAPAN Ads Display Ads
Schedule
We postpone the release date.
(Before) December 19, 2024
(After) Undecided
*We will announce the release date once it is determined.
Summary
For Display Ads, you will be able to see the "Conv. value" received within the app in the Campaign Management Tool and performance reports.
This helps to more accurately measure the conversion values received within the app, improving the effectiveness of the advertisement.
Notes
- If you have linked the "Conv. value" of the app to Yahoo! JAPAN Ads through the settings of the tracking tool that measures app conversions, the values of the following report items may increase after the scheduled date.
- Conv. value
- Conv. value/cost
- Conv. value/conv.
- Only the integer portion will be counted when the "Value per conversion" includes a decimal point. The same applies to conversions received on the web.