Products
Yahoo! JAPAN Ads Display Ads [Auction]

Date
October 10, 2024

Summary
You can use in-app product browsing history to select products for recommendations in Dynamic Ads for Display of Yahoo! JAPAN Ads Display Ads (Auction). With this release, you can deliver ads for more accurate recommendations based on the user's product browsing history within your app.

Notes

• To connect in-app product browsing information to Display Ads, you need set-ups on the ad effectiveness measurement tool and Campaign Management Tool.
• The following tools are supported as of the effective date.
  • Adjust
  • Apps Flyer
  • Kochava
  • Singular

Comments
Dynamic Ads for Display is available only for specific advertisers. Available for customers that "item list promotion" campaign goals appear when creating a new campaign in the Campaign Management Tool.