Yahoo! JAPAN Ads Search Ads (Shopping)

September 3, 2024

For Search Ads (Shopping), we have changed the specifications so that product feeds that have not been updated for more than 90 days will be deleted. This change will be made based on usage.

The process leading up to the deletion is as follows:

• If 60 days have passed without a full update of your product feed:
  A notification email will be sent to the email address entered in the product reception preferences of the LINE Merchant System. Please check your email and update all your product feeds as soon as possible.
• 90 days have passed without updating all your product feeds:
  We will delete your product feed. Once the product feed is deleted, Yahoo! JAPAN Product showcases, and Shopping Search Ads will both stop delivery. If you want to resume delivery, please perform a full update of your product feed.

• Even if you have updated difference, if there are no updates to all items for more than 90 days, the product feed will be deleted. Please consider updating all items regularly.

• If the following items are updated when updating your product feed, a review will be required.

  • Product name
  • Product image
  • Product URL
  • Product details description
  • URL for advertising

Search Ads (Shopping) are only available to some customers. Please see below for details.

Terms of Use for Search Ads (Shopping)

*Item names in this document may differ from the actual UI.