Jun 20, 2024

Campaign Management Tool Updates (May 2024)

Product
Yahoo! JAPAN Ads Search Ads
Yahoo! JAPAN Ads Display Ads

Summary
Yahoo! JAPAN Ads' Campaign Management Tool is working to improve based on customer requests. This article highlights some of the improvements made in May 2024.

Search Ads

Link to auction insights
We added a link to auction insights to the “ad management support” under “Tools.”
You can also select elements to review the auction insights data in the auction insights view.

Inline edit
When editing directly (inline edit) in the campaign view, etc., the edited columns are temporarily colored, and the text appears in bold to make the change easier to see.

Edit multiple campaigns selected in the day of week/hours and location targeting lists
You can edit multiple campaigns selected in the day of week/hours and location targeting lists. You can update multiple campaign settings at once.

Change bid adjustment in bulk in the day of week/hours, device, and location targeting views
You can change bid adjustments in bulk in the day of week/hours, device, and location targeting views.
Select the targeting and click “Bulk edits” to change the bid adjustment.

Change the default setting of get duration for change history to “This month (excluding today)”
In the change history view, the default setting for get duration has been changed from “Yesterday” to “This month (excluding today).”
The default setting for the first day of each month is "Last month" (from the 1st day to the end of the previous month).

Display Ads

Added SKAdNetwork-related metrics to filters in the campaign view
We added SKAdNetwork-related metrics to the filters in the campaign view.