May 22, 2024

Search Ads (Shopping): New features for Shopping Search Ads

Updates

May 22, 2024: We completed this release.
May 16, 2024: We announced this information.

Product

Yahoo! JAPAN Ads Search Ads (Shopping)

Tool

Campaign Management Tool

Date

May 15 and 22, 2024

Summary

The following features have been added and enhanced for Shopping Search Ads. More features have become available same as with Search Ads.

List view of campaigns and ad groups
  • We have added a graph showing actual values at the top of the list view.
  • You can select and sort the items that appear in the list view.
  • Filtering the view data is available.
  • You can download the data you see in the list view.
  • You can edit some items, such as delivery settings and budgets, directly from the list view.
  • You can also bulk edit some items, such as delivery settings and budgets, when selecting multiple items.
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Targeting

We have added a list view for different types of targeting. You can review the performance and edit some items, such as the bid adjustment, for each targeting you have set for your campaign or ad group.
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Performance report
  • The creation of a template is available. You can easily create reports with the same settings by saving the settings of your most frequently used reports as templates.
  • You can preview the report. You can check the reports from the view.
  • The report schedule setting is available. You can automatically generate reports on a regular basis by specifying the day of the week or date. Email notification when creation is complete is also available.
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Change history
  • The change history preview became available. Previously, you had to download the change history file, but it is available for review in the Campaign Management Tool.
  • We have adjusted some notations in the change history.