Jun 20, 2024

Display Ads (Auction): Changes in the item list of Dynamic Ads for Display

Updates
June 20, 2024: We have completed reflecting changes to all accounts.
May 29, 2024: We have started to reflect changes in each account.
April 9, 2024: We announced this information.

Product
Yahoo! JAPAN Ads Display Ads (Auction)

Date
Starting May 29, 2024

Summary
We have made the following changes to the item list of Dynamic Ads for Display.

Location
When specifying Hamamatsu City after the scheduled date, you can specify only the new administrative district in accordance with the change to Hamamatsu City's administrative district on January 1, 2024.

Google Product Category
We have removed the following categories.
* There are no categories in English.
・ホーム・ガーデン > インテリア・エクステリア > 季節の飾り > こいのぼり
・ホーム・ガーデン > インテリア・エクステリア > 季節の飾り > しめ縄・しめ飾り
・ホーム・ガーデン > インテリア・エクステリア > 季節の飾り > 鏡餅
・ホーム・ガーデン > インテリア・エクステリア > 季節の飾り > 門松
・ホーム・ガーデン > インテリア・エクステリア > 季節の飾り > 羽子板・羽子
We added a new item in January 2024.
Learn more in the following document.
Download document

As a result of the preceding changes, the following items in the list are no longer available.
・Items that specified the previous administrative district of Hamamatsu City in the location.
・Items in Google Product Category that have a category to remove
*We have stopped delivering item sets that only have the preceding conditions.   

We have made the following changes to the item set after the scheduled date.
・When specifying a location, you can’t specify the location of the previous administrative district of Hamamatsu City.
・When specifying a Google Product Category, you can’t specify the removing category.

Comments
・If an item is stopped as a result of this implementation, the status of the item has changed to "Removed."  You can check the status of your review by downloading the disapproved reason.     
・Dynamic Ads for Display dynamically creates and delivers ads optimized for each user based on the behavioral history and attributes of internet users. Learn more
What is Dynamic Ads for Display