Updates

April 24, 2024: The release schedule for "3. Display Ads (Auction) will start delivering ads to the following ad places in the LINE Apps" was postponed.
March 21, 2024: Updated about adding responsive (video) to the LINE Family Apps and LINE Ads Network, and dynamic display to LINE apps
March 1, 2024: Updated about adding carousel to LINE apps
January 31, 2024: Updated about adding responsive (video) to LINE VOOM
January 24, 2024: Announced this information

Product
Yahoo! JAPAN Ads Display Ads (Auction)

Details

In addition to the LINE Apps, LINE Family Apps, and the LINE Ads Network, which we now deliver ads as a collaborative effort between Yahoo! JAPAN Ads and LINE Ads, Display Ads (Auction) will have more ad placements. You can expect to have more ad places and reach more audiences.

1. Add responsive (video) to LINE VOOM
On January 29, 2024
Ad type:
Responsive (video) and responsive (image)
*Aspect ratio: 1:1 / 1.91:1 (image) / 16:9 (video)

2. Add responsive (video) to the LINE Family Apps and LINE Ads Network
Completed on March 18, 2024
Ad type:
Responsive (video) and responsive (image)
*Aspect ratio: 1:1 / 1.91:1 (image) / 16:9 (video)

3. Display Ads (Auction) will start delivering ads to the following ad places in the LINE Apps:
-Albums
-LINE Flyer
-LINE Coupons
Schedule: We will postpone the release date.
(Before) After February 2024
(After) Undecided
*We will announce the release date once it is determined.
Ad type:
Responsive (video) and responsive (image)
*Aspect ratio: 1:1 / 1.91:1 (image) / 16:9 (video)

4. Add carousel, and dynamic display to LINE apps
Date:
・Carousel: Completed on February 29, 2024
・Dynamic display: Completed on March 14, 2024
Ad type:
Carousel, dynamic display, responsive (video), and responsive (image)
*Aspect ratio: 1:1 / 1.91:1 (image) / 16:9 (video)

*This date is subject to change.

Document
Find ad specifications, etc., in the following document.
Download the document