Feb 22, 2024

[Released] Display Ads: Viewable impressions on LINE ad places will be available

Updates
February 22, 2024: We released this change.
February 6, 2024: We announced this information.

Product
Yahoo! JAPAN Ads Display Ads

Date
Starting February 21, 2024

Summary
Counting Display Ads viewable impressions became available for the various LINE services (LINE ad places).
Additionally, your tracking tool can connect viewable impression data counted on LINE ad places.

Comments
・Counting viewable impressions will be available to some LINE ad places at launch. We will gradually add more LINE ad places.
・You may find an increase in viewable impressions and related metrics for Display Ads on LINE ad places after the scheduled date.
・Viewable impressions may not be counted accurately depending on the audience environment, including differences in web browsers.
Learn more Viewable impressions