Feb 6, 2024

Display Ads: Viewable impressions on LINE ad places will be available

Product
Yahoo! JAPAN Ads Display Ads

Schedule
Starting February 21, 2024
*This date is subject to change.

Summary
Counting Display Ads viewable impressions will be available for the various LINE services (LINE ad places).
Additionally, your tracking tool will be able to connect viewable impression data counted on LINE ad places.

Comments
・Counting viewable impressions will be available to some LINE ad places at launch. We will gradually add more LINE ad places.
・You may find an increase in viewable impressions and related metrics for Display Ads on LINE ad places after the scheduled date.
・Viewable impressions may not be counted accurately depending on the audience environment, including differences in web browsers.
Learn more Viewable impressions