Product
Yahoo! JAPAN Ads Display Ads (Auction)

Schedule
February 19, 2024
*The release will end by noon (JST). The time may vary. This date is subject to change.

Summary
For Display Ads (Auction) campaigns, the cost-per-day limit will change.

_ _ (Before) Up to 120% of the daily budget
_ _ (After) Up to 200% of the daily budget

Along with this change, we will provide a new monthly limit. We calculate a monthly limit by multiplying the daily budget by the number of days in the month. You won't actually pay more than this monthly limit.

*When you change your daily budget during the month or stop delivering ads, the calculation method of the monthly limit will differ.

Notes
-Your ad will stop running when your spending reaches the monthly billing limit.
-You won't actually pay more than the monthly limit if ad delivery behavior changes after the release for campaigns that frequently go under or over the "Daily budget."
-If you change your "Daily budget" on the release date (before it completes), you may be charged more than 200% of the "Daily budget."

Remarks
Learn more in the following document. (The English document will be available later.)
Download the document