Updates
June 30, 2024: We have closed the Yahoo! JAPAN Tag Manager service.
May 22, 2024: Updated required actions.
October 2, 2023: Updated this information after the end of adding new users and settings.
June 27, 2023: Announced this information.

Product
Yahoo! JAPAN Ads

Tool
Yahoo! JAPAN Tag Manager

Date
June 30, 2024

Summary
We closed the Yahoo! JAPAN Tag Manager service after considering the changes in our marketing solution data strategy and the current usage of our one-tag solution.
You cannot access the Yahoo! JAPAN Tag Manager management tool. We will also stop measuring by universal tags.

Required actions
If you have not taken the following actions, do so as soon as possible.

• Remove the universal tag from your website. If the universal tags remain in place after June 30, 2024, they may cause unexpected problems and may affect the display speed of the website.
• There is no alternative feature for the Yahoo! JAPAN Tag Manager. After our service ends, use the services of other companies or use the tags provided by each service registered with Yahoo! JAPAN Tag Manager.
• The bulk setting feature for the site general tag is not available for other companies' services. If you have placed a site general tag using this feature or the tag catalog, remove the universal tag from your website and place a site general tag obtained from the Campaign Management Tool. See the following help pages for details.
  Site general tag
  Complementary feature for conversion analytics