Product
Yahoo! JAPAN Ads Display Ads (Auction)

Schedule
September 5 - 7, 2023
*This date is subject to change.

Summary
As we previously announced in the “Display Ads Audience management feature release,” we will end the default list following the end of creating a new default audience list (“default list”).
All default lists will be migrated to the audience list of website visitors (“List of website visitors”).

(Before)
List type: Default

(After)
List type: Website visitors
Rule: Don’t set rules
*There is no change in the stored data.

Impact on Campaign Editor
We will make the following changes in the Campaign Editor.

-After the migration, when updating the campaign editor, an error will appear in the default list shown in the Campaign Editor.
-You will not be able to edit the default list.
-The import specified as “default” for the list type will no longer be available.

Comments
-If you use the default list as an audience list to store app users, our system will migrate to the list type “website visitors.”
-In the performance report, the data output as the default list before the migration will be output as the list of website visitors after the migration.