Jul 11, 2023

Display Ads (Auction) Release of Enhanced CPC

Product
Yahoo! JAPAN Ads Display Ads (Auction)

Schedule
July 26, 2023
*This date is subject to change.

Summary

We will release the bid strategy "Enhanced CPC" that is now offered as beta.

Enhanced CPC will automatically set bids based on the bid set manually to acquire clicks or conversions as much as possible.
You can expect to improve ad performance by applying to campaigns with manual bidding.
Download the document to learn more.
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