Product

Yahoo! JAPAN Ads Display Ads (Auction)

Date

May 11, 2023 (Thu)

Overview

We have changed the upper limit of the "Maximize conversions with target value" to be set in the autobidding "Target CPA" as follows.

（Before）　100,000 yen
（After）　1,200,000 yen

The target value can be set for industries with high CPA per conversion, allowing for a more convenient use than before.

Remarks

Autobidding "Maximize conversions with target value" is a bid strategy that automatically adjusts the bid price to get as many conversions as possible maintaining the specified target price per conversion. Learn more on the following help page.
Autobidding type "Maximize conversions with target value"