Apr 5, 2023

Display Ads Automatic migration of audience list (custom)

Product

Yahoo! JAPAN Ads Display Ads

Schedule

April 19, 2023 (Wed)
*This date is subject to change.

Overview

Due to the end of the audience list (custom), we will migrate the audience list (custom) that has already been created to the audience list (Yahoo! JAPAN Audience Discovery) or audience list (customer data).
We will automatically migrate your data using our Yahoo! JAPAN Ads system. You don't need to manually migrate your list. The automatically migrated audience list (custom) will change the list type, but you do not need to change any settings. You can use the list continuously.
*The audience lists (custom) that are stopped connecting to the data are not part of the automatic migration. Learn more about Stop data linkage of audience lists.

Impact on Yahoo! JAPAN Ads Display Ads (Guaranteed)

After April 1, 2023, audience lists (custom) were no longer available for new use in Display Ads (Guaranteed) special products.
Use the audience list (Yahoo! JAPAN Audience Discovery).

Remarks

More details are described in the following document.

Download the document