Oct 12, 2022

Renewal of the Campaign Management Tool for Search Ads

Updates

October 12, 2022: Updated the details for the renewal of the Campaign Management Tool. An introduction video is now available (Japanese version only).
September 15, 2022: Name change of some items completed.
August 17, 2022: Announced this information.

Product

Yahoo! JAPAN Ads Search Ads

Tools

Campaign Management Tool
Campaign Editor

Renewal of the Campaign Management Tool

We will renew the Campaign Management Tool for Search Ads in stages by the end of FY2023.
We will make the first release from the "Campaigns" tab of the Campaign Management Tool on October 19, 2022 (Wed).
*The date is subject to change.

・You can switch to the new Campaign Management Tool from the " New platform" in the upper right corner of the Campaign Management Tool. You can also use the previous Campaign Management Tool using the switch button.

・Features available in the new Campaign Management Tool:
You can create and manage "Campaigns," "Ad groups," "Ads," "Keywords," and "Ad Display Options" available in the "Campaign Management" of the previous Campaign Management Tool, and use the view of geo targeting, etc. under "Targetings."
*Some features will be available only with the previous Campaign Management Tool. See the following video for details. (Japanese version only)

・Instruction on how to operate the new Campaign Management Tool
This video introduces the new Campaign Management Tool and the procedure for creating campaigns, etc.
Yahoo!広告 広告管理ツールリニューアルについて (Video in Japanese)

Name change of some items (Completed)

Prior to the renewal of the Campaign Management Tool, some item names that are used for settings of Search Ads campaigns and ad groups were changed on September 14, 2022 (Wed).

Only the names are subject to change, and there are no changes to the specifications.
More details are described in the following documents (Japanese version).
*English translation will be available later.
広告管理ツールのリニューアルに先がけ変更される項目一覧